Beyond the Balanced Scorecard:

Beyond the Balanced Scorecard:
Improving Business Intelligence with Analytics

Mark Graham Brown

The vast majority of companies use some form of balanced scorecard (performance measures), yet recent research suggests that most scorecards are based on singular, unsophisticated measurements, providing flawed data on the state of the organization.

Beyond the Balanced Scorecard: Improving Business Intelligence with Analytics provides managers with the right metrics for evaluating important aspects of performance that are not accurately tracked by most companies and government organizations.

Leaders will learn how to objectively measure:
• Relationships with customers
• Employee satisfaction
• External business environment
• Supplier/vendor performance
• Strategy and financials

This book will show you how to construct a performance index, as well as provide you with examples of various aspects of performance that are difficult to measure.

Productivity Press, 2007, hb, 256 pages